000 01837nam a2200433 i 4500
001 00284086
003 IGIG
005 20240116102616.0
006 m eo d
007 cr bn||||m|||a
008 221017s2022 pauab fob 001 0 eng d
020 _a9781668434383
_qPDF
020 _z1668434369
_qhardcover
020 _z9781668434369
_qprint
024 7 _a10.4018/978-1-6684-3436-9
_2doi
035 _a(CaBNVSL)slc00003665
035 _a(OCoLC)1312652769
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
082 0 4 _a910.688
_223
245 0 0 _aGlobal perspectives on strategic storytelling in destination marketing /
_cAna Cl�audia Campos, Sofia Almeida, editor.
264 1 _aHershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
_bIGI Global,
_c2022.
300 _a26 PDFs (313 pages) :
_billustrations (some color), maps (some color)
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
504 _aIncludes bibliographical references and index.
506 _aRestricted to subscribers or individual electronic text purchasers.
530 _aAlso available in print.
538 _aMode of access: World Wide Web.
588 _aDescription based on title screen (IGI Global, viewed 10/17/2022).
650 0 _aPlace marketing.
650 0 _aTourism
_xMarketing.
650 0 _aDigital storytelling.
700 1 _aCampos, Ana Claudia,
_d1966-
_eeditor.
700 1 _aAlmeida, Sofia,
_d1977-
_eeditor.
710 2 _aIGI Global,
_epublisher.
776 0 8 _iPrint version:
_z1668434369
_z9781668434369
856 4 0 _uhttps://ezproxy.taylors.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-3436-9
_zAn electronic book accessible through the World Wide Web; click to view
999 _c190794
_d190794