000 01941nam a2200457 i 4500
001 00309382
003 IGIG
005 20240116102618.0
006 m eo d
007 cr bn||||m|||a
008 230807s2023 pau fob 001 0 eng d
020 _a9781668477373
_qPDF
020 _z1668477351
_qhardcover
020 _z9781668477359
_qprint
024 7 _a10.4018/978-1-6684-7735-9
_2doi
035 _a(CaBNVSL)slc00004838
035 _a(OCoLC)1393188524
040 _aCaBNVSL
_beng
_erda
_cCaBNVSL
_dCaBNVSL
082 0 4 _a658.84
_223
245 0 0 _aContemporary approaches of digital marketing and the role of machine intelligence /
_cAfzal Sayed Munna, Md Sadeque Imam Shaikh, Baha Uddin Kazi, editors.
264 1 _aHershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
_bIGI Global,
_cc2023
300 _a17 PDFs (xviii, 260 pages)
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
504 _aIncludes bibliographical references and index.
506 _aRestricted to subscribers or individual electronic text purchasers.
530 _aAlso available in print.
538 _aMode of access: World Wide Web.
588 _aDescription based on title screen (IGI Global, viewed 08/07/2023).
650 0 _aInternet marketing.
650 0 _aMarketing
_xTechnological innovations.
650 0 _aArtificial intelligence
_xEconomic aspects.
655 4 _aElectronic books.
700 1 _aKazi, Baha Uddin,
_eeditor.
700 1 _aShaikh, Md Sadeque Imam,
_eeditor.
700 1 _aMunna, Afzal Sayed,
_eeditor.
710 2 _aIGI Global,
_epublisher.
776 0 8 _iPrint version:
_z1668477351
_z9781668477359
856 4 0 _uhttps://ezproxy.taylors.edu.my/login?url=http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-7735-9
_zAn electronic book accessible through the World Wide Web; click to view
999 _c190834
_d190834