| 000 | 01815nam a22004098i 4500 | ||
|---|---|---|---|
| 001 | EBC32131338 | ||
| 003 | MiAaPQ | ||
| 005 | 20250903153212.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 250819s2025 enk ob 001 0 eng | ||
| 020 |
_a9781398624276 _q(electronic bk.) |
||
| 020 | _z9781398624269 | ||
| 035 | _a(MiAaPQ)EBC32131338 | ||
| 035 | _a(Au-PeEL)EBL32131338 | ||
| 035 | _a(OCoLC)1521496212 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ |
||
| 082 | 0 | 4 |
_a658.8 _223 |
| 100 | 1 |
_aKapferer, Jean-Noël, _eauthor. |
|
| 245 | 1 | 4 |
_aThe luxury strategy : _bbreak the rules of marketing to build luxury brands / _cJean-Noël Kapferer, Vincent Bastien. |
| 250 | _aThird edition. | ||
| 264 | 1 |
_aLondon, United Kingdom ; _aNew York, NY, USA : _bKogan Page, _c2025. |
|
| 300 | _a1 online resource | ||
| 336 |
_atext _2rdacontent |
||
| 337 |
_acomputer _2rdamedia |
||
| 338 |
_aonline resource _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 588 | _aDescription based on publisher supplied metadata and other sources. | ||
| 590 | _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2025. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. | ||
| 650 | 0 |
_aLuxuries _xMarketing |
|
| 650 | 0 | _aLuxury goods industry | |
| 650 | 0 | _aProduct management | |
| 655 | 4 | _aElectronic books. | |
| 700 | 1 |
_aBastien, Vincent, _eauthor. |
|
| 776 | 0 | 8 |
_iPrint version: _aKapferer, Jean-Noël _tLuxury strategy _bThird edition. _dLondon, United Kingdom ; New York, NY, USA : Kogan Page, 2025 _z9781398624269 _w(DLC) 2025008296 |
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/taylors/detail.action?docID=32131338 _zAn electronic book accessible through the World Wide Web; click to view |
| 999 | _c192524 | ||