000 | 00916cam a2200265 a 4500 | ||
---|---|---|---|
001 | vtls003247681 | ||
003 | MY-SjTCS | ||
005 | 20200226103324.0 | ||
008 | 121206s2012 nyua 001 0 eng | ||
020 | _a9780071745574 (pbk.) | ||
020 | _a0071745572 (pbk.) | ||
035 | _a16676687 | ||
039 | 9 |
_a201303081015 _bpushpa _y201212060857 _zmalathy |
|
082 | 0 | 4 |
_a658.802 _bHIE 2012 |
100 | 1 |
_aHiebing, Roman G. _911179 |
|
245 | 1 | 4 |
_aThe successful marketing plan : _bhow to create dynamic, results-oriented marketing / _cRoman G. Hiebing, Scott W. Cooper and Steve J. Wehrenberg. |
250 | _a4th ed., fully rev. and expanded. | ||
260 |
_aNew York, NY : _bMcGraw-Hill, _cc2012. |
||
300 |
_axxxvi, 566 p. : _bill. ; _c28 cm. |
||
500 | _aIncludes index. | ||
650 | 0 |
_aMarketing _xPlanning. _910368 |
|
700 | 1 |
_aCooper, Scott W. _911180 |
|
700 | 1 |
_aWehrenberg, Steve. _966786 |
|
920 | _aUNISA : 192111 | ||
999 |
_c21318 _d21318 |