000 01213cam a2200217 a 4500
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005 20200306153922.0
008 091221s2009 at a 000 0 eng d
020 _a9781442508576 (pbk.)
039 9 _a202001301514
_bshuhada
_c200912211419
_dsiew_eng
_c200912211411
_dsiew_eng
_c200911121343
_dshuhada
_y200905191534
_zmalathy
082 0 4 _a647.940688
_bHOS
245 0 0 _aHospitality marketing /
_ccompiled by Ceridwyn King.
260 _aSydney, NSW :
_bPearson/Custom Publishing,
_cc2009.
300 _a450 p. :
_bill. ;
_c27 cm.
500 _a"A Pearson Education Australia custom book". "This custom book is compiled from: Marketing essentials in hospitality and tourism : foundations and practice / Shoemaker and shaw ; Services management : the new paradigm in hospitality / Kanampully ; Services marketing : an Asian-Pacific and Australian perspective , 4th edition / Lovelock, Patterson and Walker ; Marketing for hospitality and tourism, 4th edition / Kotler, Bowen and Makens" Griffith University.
650 0 _aHospitality industry
_xMarketing.
_911718
650 0 _aHospitality industry.
_9201686
650 0 _aTourism.
_9201154
700 1 _aKing, Ceridwyn.
_9204579
999 _c23089
_d23089