000 01236cam a2200277 a 4500
001 vtls003026025
003 MY-SjTCS
005 20200306163217.0
008 110218s2004 enk b 001 0 eng
020 _a0415329655 (hard. : alk. paper)
039 9 _a201102181340
_bVLOAD
_c200602100835
_dpushpa
_c200602070909
_dfadilah
_c200602070857
_dfadilah
_y200602070849
_zfadilah
082 0 4 _a302.23
_bRAY
100 1 _aRayner, Philip,
_d1947-
_98787
245 1 0 _aAs media studies :
_bthe essential introduction /
_cPhilip Rayner, Peter Wall, and Stephen Kruger.
250 _a2nd ed.
260 _aLondon :
_bRoutledge,
_c2004.
300 _axx, 372 p. :
_bill. (chiefly col.) ;
_c26 cm.
500 _aRev. ed. of: Media studies. 2001.
504 _aIncludes bibliographical references and index.
505 0 _aList of figures - Preface - Figure acknowledgements - Introduction -- Part 1: Reading the media -- Part 2: Media audiences -- Part 3: Media institutions -- Part 4: Three case studies -- Part 5: Essential media skills.
650 0 _aMass media.
_9229398
700 1 _aWall, Peter.
_913230
700 1 _aKruger, Stephen,
_d1951-
_9229399
700 1 _aRayner, Philip,
_d1947-
_tMedia studies.
_9229400
920 _aMCS(USM): 202611
999 _c40175
_d40175