000 | 00924cam a2200289 i 4500 | ||
---|---|---|---|
001 | vtls003273281 | ||
003 | MY-SjTCS | ||
005 | 20200306163607.0 | ||
008 | 170817s2017 cau b 001 0 eng | ||
020 | _a9781506315386 (paperback) | ||
039 | 9 |
_a201709291005 _bshuhada _y201708171506 _zmalathy |
|
040 | _erda | ||
082 | 0 | 4 |
_a659.1 _bALT 2017 |
100 | 1 |
_aAltstiel, Tom. _949045 |
|
245 | 1 | 0 |
_aAdvertising creative : _bstrategy, copy, design / _cTom Altstiel, Jean Grow. |
250 | _a4th edition. | ||
264 | 1 |
_aThousand Oaks, California : _bSAGE Publications, Inc., _c[2017] |
|
264 | 4 | _c©2017 | |
300 |
_axxiv, 463 pages: _billustrations ; _c28 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aAdvertising. _9236272 |
|
700 | 1 |
_aGrow, Jean. _949046 |
|
920 | _aSOC : 229447 | ||
999 |
_c43592 _d43592 |