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| 008 | 110218t20022002nyu b 001 0 eng d | ||
| 020 | _a047140179X (hardback) | ||
| 020 | _a9780471401797 (hardback) | ||
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_a658.456 _bHOY |
| 100 | 1 |
_aHoyle, Leonard H. _915410 |
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| 245 | 1 | 0 |
_aEvent marketing : _bhow to successfully promote events, festivals, conventions, and expositions / _cby Leonard H. Hoyle |
| 264 | 1 |
_aNew York : _bJohn Wiley, _c[2002] |
|
| 264 | 4 | _c©2002 | |
| 300 |
_axxiv, 224 pages ; _c25 cm. |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 490 | 1 | _aThe Wiley event management series | |
| 650 | 0 |
_aSpecial events _xMarketing. _914067 |
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| 830 | 0 |
_aWiley event management series. _949943 |
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| 920 | _aSHT : 622466, 665873, 666870, 148767 | ||
| 921 | _aGENLS : 141958 | ||
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