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_aHospitality marketing / _cedited by Amrik Singh Sudan. |
| 250 | _a1st ed. | ||
| 260 |
_aNew Delhi : _bAnmol Publications, _c2002. |
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_avii, 349 p. ; _c22 cm. |
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| 505 | 0 | _a1. Introduction -- 2. Marketing information systems -- 3. Marketing mix variables -- 4. Marketing analysis - 5. Marketing management -- 6. Marketing research -- 7. Hotel strategies. | |
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_aHospitality industry _xMarketing. _911718 |
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_aHospitality industry _xManagement. _95110 |
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_aHospitality industry. _9240557 |
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_aSudan, Amrik Singh. _9240558 |
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