000			01326cam a22002414a 4500
001			vtls003031879
003			MY-SjTCS
005			20200306163838.0
008			110218s2006 maua 001 0 eng
020			_a0205461018 (pbk.)
039		9	_a201102181314 _bVLOAD _c200612051540 _dpushpa _c200611141632 _dfadilah _c200611141602 _dfadilah _y200611141536 _zfadilah
082	0	0	_a658.453 _bHAG
100	1		_aHagley, Tom. _9240648
245	1	0	_aWriting winning proposals : _bPR cases / _cTom Hagley.
260			_aBoston, Mass : _bPearson / Allyn and Bacon, _cc2006.
300			_ax, 293 p. : _bill. ; _c28 cm.
500			_aIncludes index.
505	0		_aChapter 1: Understanding why planning is important and how it relates to public relations - Chapter 2: Meeting the challenges of the planning environment - Chapter 3: Writing and leading with integrity - Chapter 4: Beginning the planning process with accountability - Chapter 5: Defining components of public relations plans and rules for writing them - Chapter 6: Public relations cases: problems, opportunities, challenges - Chapter 7: Samples of effective publlic relations writing - Index.
650		0	_aPublic relations _9240649
650		0	_aProposal writing in the social sciences. _914775
650		0	_aCommunication in organizations. _9240650
920			_aMCS: 202928
999			_c45936 _d45936