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005			20200306170554.0
008			110218s2003 enka b 001 0 eng
020			_a0761961984 (pbk.)
020			_a9780761961987 (pbk.)
035			_a12846911
039		9	_a201302261052 _bVLOAD _c201102181458 _dVLOAD _y200707311813 _zpushpa
082	0	4	_a659.1042 _bNIX
100	1		_aNixon, Sean, _d1966- _9287647
245	1	0	_aAdvertising cultures : _bgender, commerce, creativity / _cSean Nixon.
260			_aLondon ;Thousand Oaks, Calif. : _bSAGE, _c2003
300			_aviii, 184 p. : _bill. ; _c24 cm.
440		0	_aCulture, representation, and identities _9287648
504			_aIncludes bibliographical references (p. 174-179) and index.
505	0		_aPart 1: Advertising, cultural intermediaries and cultural analysis: 1. Advertising and commercial culture -- Part 2: Commerce and creativity: 2. 'Purveyors of creativity': Advertising agencies, commercial expertise and creative jobs - 3. Declasse and Parvenus? The social and educational make-up of creative jobs - 4. The cult of creativity: Advertising creativies and the pursuit of newness -- Part 3: Gender, creativity and creative jobs: 5. A homosocial world? Masculinity, creativity and creative jobs - 6. Between men: Masculinity and the dynamics of creative partnerships - 7. Pleasure at work: The gender ambivalences of work-based sociability.
650		0	_aAdvertising _xSocial aspects. _98995
920			_aMCS: 203522
999			_c63588