000			01545cam a22002774a 4500
001			vtls003111594
003			MY-SjTCS
005			20200306171407.0
008			110218s2006 maua b 001 0 eng
020			_a1405134275 (pbk.)
020			_a9781405134279 (pbk.)
035			_a13999054
039		9	_a201102181527 _bVLOAD _c200905261052 _dkevin _c200802281400 _dpushpa _y200802211905 _zmalathy
082	0	4	_a302.2 _bMAC
100	1		_aMcPhail, Thomas L. _928783
245	1	0	_aGlobal communication : _btheories, stakeholders, and trends / _cThomas L. McPhail.
250			_a2nd ed.
260			_aMalden, MA : _bBlackwell Pub., _c2006.
300			_axiv, 357 p. : _bill. ; _c23 cm.
504			_aIncludes bibliographical references (p. [333]-339) and index.
505	0		_a1. Global communication - 2. Development research traditions and global communication - 3. American multimedia giants - 4. Non-US stakeholders of global communications systems - 5. Global issues, music, and MTV - 6. CNN international: role, impact, and global competitors - 7. The roles of global news agencies - 8. Media in the Middle East and North Africa, by Ralph Berenger - 9. The role of global advertising - 10. The message: the role of international organizations - 11. The medium: global technologies and organizations - 12. The internet: the new frontier - 13. Summary and conclusions.
650		0	_aCommunication, International. _9302883
650		0	_aCommunication _xInternational cooperation. _913514
920			_aMCS : 203794
921			_aCIT (RMIT) : 547751
999			_c68790 _d68790