| 000 | 01157cam a2200325 i 4500 | ||
|---|---|---|---|
| 001 | vtls003236852 | ||
| 003 | MY-SjTCS | ||
| 005 | 20200226112402.0 | ||
| 008 | 120823s2012 enka 001 0 eng d | ||
| 020 | _a9780273753360 (paperback) | ||
| 020 | _a0273753363 (paperback) | ||
| 039 | 9 |
_a201809071416 _bVLOAD _c201503171902 _dshuhada _c201411221517 _dshuhada _c201410031005 _dshuhada _y201208231544 _zpushpa |
|
| 040 | _erda | ||
| 082 | 0 | 4 |
_a658.8 _bKOT 2012 |
| 100 | 1 |
_aKotler, Philip. _91220 |
|
| 245 | 1 | 0 |
_aMarketing management / _cPhilip Kotler, Kevin Lane Keller. |
| 250 | _a14e [edition]. | ||
| 250 | _aGlobal edition. | ||
| 264 | 1 |
_aHarlow : _bPearson Education Limited, _c2012. |
|
| 300 |
_a679 pages, 127 variously numbered pages : _bcolor illustrations ; _c29 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _98897 |
|
| 700 | 1 |
_aKeller, Kevin Lane, _d1956- _99084 |
|
| 920 | _aMIM : 186168 | ||
| 921 | _aSABD : 204540, 215437 | ||
| 922 | _aSHT : 213146, 213147, 214203, 214202, 214198 | ||
| 999 |
_c93895 _d93895 |
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