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008 | 100712s2003 enkab sb 001 0 eng d | ||
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020 | _z0749438673(pbk.) | ||
035 | _a(CaPaEBR)ebr10062673 | ||
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_aHD69.B7 _bL55 2003eb |
082 | 0 | 4 |
_a658.8/34/083 _221 |
100 | 1 |
_aLindström, Martin, _d1970- _920752 |
|
245 | 1 | 0 |
_aBrandchild _h[electronic resource] : _bremarkable insights into the minds of today's global kids and their relationships with brands / _cMartin Lindstrom with Patricia B. Seybold. |
260 |
_aLondon ; _aSterling, VA : _bKogan Page, _c2003. |
||
300 |
_axvi, 316 p. : _bill., maps. |
||
504 | _aIncludes bibliographical references and index. | ||
529 | _aTSLHHL | ||
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2010. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
650 | 0 | _aBrand name products. | |
650 | 0 |
_aChild consumers. _919847 |
|
650 | 0 |
_aAdvertising and children. _9267 |
|
650 | 0 | _aMarketing research. | |
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 | _aSeybold, Patricia B. | |
710 | 2 |
_aebrary, Inc. _925628 |
|
856 | 4 | 0 |
_uhttp://ezproxy.taylors.edu.my/login?url=http://site.ebrary.com/lib/taylorscollege/Doc?id=10062673 _zAn electronic book accessible through the World Wide Web; click to view |
999 |
_c96323 _d96323 |