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Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Contributor(s): Publication details: Boston : McGraw-Hill Irwin, c2009.Edition: 4th edDescription: xxv, 678 p. : ill. ; 27 cmISBN:
  • 9780073529905 (hbk.)
  • 0073529907 (hbk.)
  • 9780071263436 (pbk.)
  • 9780073529905
Subject(s): DDC classification:
  • 658.8 DWY
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Graduate Collection Taylor's Library-TU

Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 3

658.8 DWY 2009 (Browse shelf(Opens below)) 1 Available TBSxx,54001,03,RA | TBSxx,34003,03,RA | TBSxx,34007,03,RM 5000114954

Includes bibliographical references (p. 653-661) and index.