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Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

By: Contributor(s): Series: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill/Irvin, 2004, c2005.Edition: 6th ed., Intl. edDescription: xii, 256 p. : ill. ; 23 cmISBN:
  • 007123831X (pbk.)
Subject(s): DDC classification:
  • 658.802 LEH
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 1

658.802 LEH (Browse shelf(Opens below)) 1 Available TBSxx,34007,03,AD 5000019245

Includes index.

Australian Degree Programme : 24415T