Manager's guide to marketing, advertising, and publicity / Barry Callen.
Series: Briefcase bookPublication details: New York : McGraw-Hill, c2010.Description: xviii, 250 p. : ill. ; 23 cmISBN:- 9780071627962 (pbk.)
- 658.8 CAL 2010
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Shelf location | Call number | Materials specified | Vol info | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8 CAL 2010 (Browse shelf(Opens below)) | Available | SHTEx,70002,03,GR | 5000024944 |
Includes index.