Advertising /
edited by Chris Hackley.
- London : SAGE, 2010
- 3 v. : ill. ; 25 cm.
- SAGE library in marketing .
- SAGE library of marketing. .
Includes bibliographical references.
v. 1. Advertising management -- v. 2. Advertising culture -- v. 3. Advertising science.
9781412934299 (hbk. : set) 141293429X (hbk. : set)
Advertising.
659.1 / ADV 2010
Includes bibliographical references.
v. 1. Advertising management -- v. 2. Advertising culture -- v. 3. Advertising science.
9781412934299 (hbk. : set) 141293429X (hbk. : set)
Advertising.
659.1 / ADV 2010