Hassett, James.
AdverSelling : how to build stronger relationships and close more sales by applying 26 principles from successful advertising campaigns / James Hassett. - [Burlington, MA] : AdverTraining Group, c2005. - 177 p. ; 23 cm.
Includes bibliographical references (p. 159-171) and index.
0972763031 (alk. paper) 9780972763035 (alk. paper)
Selling--Psychological aspects.
Advertising--Psychological aspects.
Sales personnel--Psychology.
Customer relations--Psychological aspects.
659.1042 / HAS
AdverSelling : how to build stronger relationships and close more sales by applying 26 principles from successful advertising campaigns / James Hassett. - [Burlington, MA] : AdverTraining Group, c2005. - 177 p. ; 23 cm.
Includes bibliographical references (p. 159-171) and index.
0972763031 (alk. paper) 9780972763035 (alk. paper)
Selling--Psychological aspects.
Advertising--Psychological aspects.
Sales personnel--Psychology.
Customer relations--Psychological aspects.
659.1042 / HAS