Brick & mortar shopping in the 21st century /
Brick and mortar shopping in the 21st century
[edited by], Tina M. Lowrey.
- New York : L. Erlbaum Associates, c2008.
- xxvii, 303 p. : ill. ; 24 cm.
- Advertising and consumer psychology series ; 11 .
Includes bibliographical references and indexes.
I. Mood and cognition effects on shopping behavior - II. New findings in retailing strategy - III. The influence of social identity variables on shopping behavior - IV. Methodological innovations for studying shopping behavior.
0805863648 (pbk.) 9780805863642 (pbk.)
Consumer behavior--Congresses.
Shopping--Congresses.
Consumption (Economics)--Social aspects--Congresses.
658.8342 / CON
Includes bibliographical references and indexes.
I. Mood and cognition effects on shopping behavior - II. New findings in retailing strategy - III. The influence of social identity variables on shopping behavior - IV. Methodological innovations for studying shopping behavior.
0805863648 (pbk.) 9780805863642 (pbk.)
Consumer behavior--Congresses.
Shopping--Congresses.
Consumption (Economics)--Social aspects--Congresses.
658.8342 / CON