Roberts, Mary Lou.
Internet marketing : integrating online and offline strategies / Mary Lou Roberts, Debra Zahay. - 3rd ed. - Mason, OH : South-Western, Cengage Learning, c2013. - xxii, 484 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
9781133625902 (pbk.) 1133625908 (pbk.)
Internet marketing.
658.872 / ROB 2013
Internet marketing : integrating online and offline strategies / Mary Lou Roberts, Debra Zahay. - 3rd ed. - Mason, OH : South-Western, Cengage Learning, c2013. - xxii, 484 p. : col. ill. ; 28 cm.
Includes bibliographical references and index.
9781133625902 (pbk.) 1133625908 (pbk.)
Internet marketing.
658.872 / ROB 2013