Berger, Arthur Asa, 1933-
Media analysis techniques / Arthur Asa Berger. - Fifth edition. - xvii, 238 pages : illustrations ; 24 cm
Includes bibliographical references (pages 225-228) and indexes.
9781452261355 (paperback)
Mass media--Methodology.
Mass media criticism.
302.2301 / BER 2014
Media analysis techniques / Arthur Asa Berger. - Fifth edition. - xvii, 238 pages : illustrations ; 24 cm
Includes bibliographical references (pages 225-228) and indexes.
9781452261355 (paperback)
Mass media--Methodology.
Mass media criticism.
302.2301 / BER 2014