Lucas, Robert W.
Please every customer : delivering stellar customer service across cultures / Robert W. Lucas. - New York, N.Y. : McGraw-Hill, c2011. - xi, 286 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780071748360 (pbk.)
Customer services.
Customer relations.
Consumer behavior--Cross-cultural studies.
Cultural relations.
Intercultural communication.
658.812 / LUC 2011
Please every customer : delivering stellar customer service across cultures / Robert W. Lucas. - New York, N.Y. : McGraw-Hill, c2011. - xi, 286 p. : ill. ; 23 cm.
Includes bibliographical references and index.
9780071748360 (pbk.)
Customer services.
Customer relations.
Consumer behavior--Cross-cultural studies.
Cultural relations.
Intercultural communication.
658.812 / LUC 2011