Kotler, Philip.
Marketing management / Philip Kotler, Kevin Lane Keller. - 12th edition - xxxix, 672 [45] pages ; 29 cm
Includes bibliographical references and index.
013196853X (paperback : international edition)
Marketing--Management.
658.8 / KOT
Marketing management / Philip Kotler, Kevin Lane Keller. - 12th edition - xxxix, 672 [45] pages ; 29 cm
Includes bibliographical references and index.
013196853X (paperback : international edition)
Marketing--Management.
658.8 / KOT