The business and management of conventions /
Vivienne McCabe ... [et al.]
- Australia : Wiley, 2000.
- xviii, 422 p. : ill. ; 25 cm.
Includes index
1. The business environment of conventions - 2. The business structure of conventions - 3. Managing suppliers to conventions - 4. Managing human resources for conventions - 5. Managing site and venue selection for conventions - 6. Managing the marketing of conventions - 7. The business of selling and promoting conventions - 8. Managing the planning of conventions - 9. Managing and organising convention operations - 10. Managing the quality of conventions - 11. Managing the financial, budgetary and legal considerations of conventions - 12. Strategic management of conventions.
0471341134
Congresses and conventions--Management.
Congresses and conventions--Planning.
658.456 / BUS
Includes index
1. The business environment of conventions - 2. The business structure of conventions - 3. Managing suppliers to conventions - 4. Managing human resources for conventions - 5. Managing site and venue selection for conventions - 6. Managing the marketing of conventions - 7. The business of selling and promoting conventions - 8. Managing the planning of conventions - 9. Managing and organising convention operations - 10. Managing the quality of conventions - 11. Managing the financial, budgetary and legal considerations of conventions - 12. Strategic management of conventions.
0471341134
Congresses and conventions--Management.
Congresses and conventions--Planning.
658.456 / BUS