Taylor's Library

Normal view MARC view ISBD view

The business and management of conventions / Vivienne McCabe ... [et al.]

Contributor(s): McCabe, Vivienne.
Publisher: Australia : Wiley, 2000Description: xviii, 422 p. : ill. ; 25 cm.ISBN: 0471341134.Subject(s): Congresses and conventions -- Management | Congresses and conventions -- PlanningDDC classification: 658.456
Contents:
1. The business environment of conventions - 2. The business structure of conventions - 3. Managing suppliers to conventions - 4. Managing human resources for conventions - 5. Managing site and venue selection for conventions - 6. Managing the marketing of conventions - 7. The business of selling and promoting conventions - 8. Managing the planning of conventions - 9. Managing and organising convention operations - 10. Managing the quality of conventions - 11. Managing the financial, budgetary and legal considerations of conventions - 12. Strategic management of conventions.
Item type Current location Call number Copy number Status Notes Date due Barcode
Main Collection Taylor's Library-TU
658.456 BUS (Browse shelf) 1 Available SHTEx,70004,03,CL | SOCxx,91604,03,AD 5000034758

Includes index

1. The business environment of conventions - 2. The business structure of conventions - 3. Managing suppliers to conventions - 4. Managing human resources for conventions - 5. Managing site and venue selection for conventions - 6. Managing the marketing of conventions - 7. The business of selling and promoting conventions - 8. Managing the planning of conventions - 9. Managing and organising convention operations - 10. Managing the quality of conventions - 11. Managing the financial, budgetary and legal considerations of conventions - 12. Strategic management of conventions.