Brito, Michael.
Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationships / Michael Brito. - [xiv], 257 pages : illustrations ; 24 cm
Includes index
9780789751614 (hardcover)
Branding (Marketing)
Branding (Marketing)--Case studies.
658.827 / BRI 2013
Your brand, the next media company : how a social business strategy enables better content, smarter marketing, and deeper customer relationships / Michael Brito. - [xiv], 257 pages : illustrations ; 24 cm
Includes index
9780789751614 (hardcover)
Branding (Marketing)
Branding (Marketing)--Case studies.
658.827 / BRI 2013