Gesteland, Richard R.
Marketing across cultures in Asia a practical guide / [electronic resource] : Richard R. Gesteland & Georg F. Seyk. - Copenhagen ; Herndon, VA : Copenhagen Business School Press, c2002. - 188 p. : maps.
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Business etiquette--Asia.
Marketing--Cross-cultural studies.
Intercultural communication.
Negotiation in business--Cross-cultural studies.
Electronic books.
HF1416 / .G437 2002eb
Marketing across cultures in Asia a practical guide / [electronic resource] : Richard R. Gesteland & Georg F. Seyk. - Copenhagen ; Herndon, VA : Copenhagen Business School Press, c2002. - 188 p. : maps.
Includes bibliographical references.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Business etiquette--Asia.
Marketing--Cross-cultural studies.
Intercultural communication.
Negotiation in business--Cross-cultural studies.
Electronic books.
HF1416 / .G437 2002eb