Online multimedia advertising : techniques and technologies /
[edited by] Xian-Sheng Hua, Tao Mei, Alan Hanjalic.
- Hershey, PA : Information Science Reference, c2011.
- xvi, 334 p. : ill. ; 29 cm.
Includes bibliographical references and index.
9781609601898 (hbk.) 1609601890 (hbk.)
Internet advertising.
Internet marketing.
Multimedia systems.
659.144 / ONL 2011
Includes bibliographical references and index.
9781609601898 (hbk.) 1609601890 (hbk.)
Internet advertising.
Internet marketing.
Multimedia systems.
659.144 / ONL 2011