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Essentials of marketing research / (Record no. 129128)

MARC details
000 -LEADER
fixed length control field 01078cam a2200253 a 4500
001 - CONTROL NUMBER
control field vtls003157303
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20221206152950.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2010 nyua bi 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071220286 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071220283 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201102181706
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201007071053
Level of effort used to assign classification wilmina
Level of effort used to assign subject headings 201006171407
Level of effort used to assign classification pushpa
Level of effort used to assign subject headings 201006151214
Level of effort used to assign classification wilmina
-- 201006141610
-- hanani
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number ESS 2010
245 00 - TITLE STATEMENT
Title Essentials of marketing research /
Statement of responsibility, etc. Joseph F. Hair, Jr. ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill Irwin,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 398 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical refereces and index.
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note Part 1 The role and value of marketing research information -- Part 2 Designing the marketing research project -- Part 3 Gathering and collecting accurate data -- Part 4 Data preparation, analysis, and reporting the results.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Hair, Joseph F.,
Titles and other words associated with a name Jr.,
Dates associated with a name 1944-
9 (RLIN) 1740
920 ## - Programme
Programme TBF : 144527
921 ## - Programme
Programme UNISA : 145317
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
Withdrawn   Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 07/07/2010 100.18 10 5000098104 05/12/2019 25/09/2018 1 Floor 4, Shelf 27, Side 1, TierNo 1, BayNo 1 100.18 Main Collection TBSxx,34007,03,AD
    Dewey Decimal Classification     Taylor's Library-TU Taylor's Library-TU 15/06/2010 100.18 7 5000108784 05/12/2019 11/02/2014 1 Floor 4, Shelf 27 , Side 1, TierNo 5, BayNo 6 100.18 Main Collection TBSxx,08010,03,GR