Neuromarketing : (Record no. 132366)

000 -LEADER
fixed length control field 01301cam a2200313 a 4500
001 - CONTROL NUMBER
control field vtls003210849
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114431.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2007 tnua b 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780785226802 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781595551351 (IE)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201202031141
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201201201208
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201201201205
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201201191544
Level of effort used to assign classification wilmina
-- 201009271038
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.80019
Item number REN 2007
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Renvoisé, Patrick.
9 (RLIN) 48620
245 10 - TITLE STATEMENT
Title Neuromarketing :
Remainder of title understanding the "buy button" in your customer's brain /
Statement of responsibility, etc. Patrick Renvoisé́ and Christophe Morin.
250 ## - EDITION STATEMENT
Edition statement Rev. and updated.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Nashville, Tenn. :
Name of publisher, distributor, etc. Thomas Nelson,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 243 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of the English ed. with title: Neuromarketing. 2002-2005.
500 ## - GENERAL NOTE
General note An earlier English ed. also published with title: Selling to the old brain. 2002-2003.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 237-239).
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Neuromarketing.
9 (RLIN) 34872
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Psychological aspects.
9 (RLIN) 8879
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumers' preferences.
9 (RLIN) 30749
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Neuropsychology.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Morin, Christophe.
9 (RLIN) 47071
920 ## - Programme
Programme GEN : 152336
921 ## - Programme
Programme ENG : 178596, 178597, 178598, 1785999, 178600
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 132366
Koha biblioitemnumber 132366
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 2700:20160526
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TC Taylor's Library-TC 2010-11-23   9 5000107652 2019-12-05 2017-03-15 1 Floor 4, Shelf 40, Side 1, TierNo 4, BayNo 1   Main Collection GENxx,GENxx,03,GR
          Taylor's Library-TU Taylor's Library-TU 2012-02-03 88.00 7 5000128760 2019-12-05 2017-10-23 1 Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 8 88.00 Main Collection SOExx,07017,03,RM
          Taylor's Library-TU Taylor's Library-TU 2012-02-03 88.00 5 5000128759 2019-12-05 2016-10-24 1 Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 8 88.00 Main Collection SOExx,07017,03,RM
          Taylor's Library-TU Taylor's Library-TU 2012-02-03 88.00 7 5000128804 2019-12-05 2014-01-03 1   88.00 Reserve Collection SOExx,07017,03,RM
          Taylor's Library-TU Taylor's Library-TU 2012-02-03 88.00 10 5000128806 2019-12-05 2015-05-25 1   88.00 Main Collection SOExx,07017,03,RM
          Taylor's Library-TU Taylor's Library-TU 2012-01-19 84.91 2 5000128560 2019-12-05 2017-02-23 1 Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 8 84.91 Main Collection SOExx,07017,03,RM