000 -LEADER |
fixed length control field |
00826cam a2200241 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003219038 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226114448.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110624s2011 ohua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781439039397 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
1439039399 (hbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201108151445 |
Level of effort used to assign nonsubject heading access points |
wilmina |
-- |
201106241117 |
-- |
pushpa |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
HOF 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Hoffman, K. Douglas. |
9 (RLIN) |
6241 |
245 10 - TITLE STATEMENT |
Title |
Services marketing : |
Remainder of title |
concepts, strategies, & cases / |
Statement of responsibility, etc. |
K. Douglas Hoffman, John E.G. Bateson. |
250 ## - EDITION STATEMENT |
Edition statement |
4th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Mason, OH : |
Name of publisher, distributor, etc. |
South-Western/Cengage Learning, |
Date of publication, distribution, etc. |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 461 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Service industries |
General subdivision |
Marketing. |
9 (RLIN) |
9157 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bateson, John E.G. |
9 (RLIN) |
6242 |
920 ## - Programme |
Programme |
SHT : 166561 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
132836 |
Koha biblioitemnumber |
132836 |