Market research in the Internet age : (Record no. 134124)

000 -LEADER
fixed length control field 00847nam a2200241 a 4500
001 - CONTROL NUMBER
control field vtls003214275
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114532.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2002 si a 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470820640 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470820643 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201102181352
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201102021323
Level of effort used to assign classification pushpa
-- 201012091042
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number MON 2002
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Monster, Robert W.
245 10 - TITLE STATEMENT
Title Market research in the Internet age :
Remainder of title leveraging the Internet for market measurement and consumer insight /
Statement of responsibility, etc. Rob W. Monster, Raymond C. Pettit
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. John Wiley & Sons (Asia),
Date of publication, distribution, etc. 2002
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 306 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Telemarketing
9 (RLIN) 17771
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pettit, Raymond C
9 (RLIN) 33245
920 ## - Programme
Programme TBF : 157024
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 134124
Koha biblioitemnumber 134124
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2010-12-13 139.80 2 5000106594 2019-12-05 2015-06-17 1 Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 1 139.80 Main Collection TBSxx,08010,03,GR