Cutting edge commercials : (Record no. 135134)

000 -LEADER
fixed length control field 00888cam a2200241 a 4500
001 - CONTROL NUMBER
control field vtls003254930
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114609.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131018s2008 a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789810680039 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9810680031 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201311131513
Level of effort used to assign nonsubject heading access points shuhada
-- 201310180952
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.143
Item number AIT 2008
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Aitchison, Jim.
9 (RLIN) 17944
245 10 - TITLE STATEMENT
Title Cutting edge commercials :
Remainder of title how to create the world's best TV ads for brands in the 21st century /
Statement of responsibility, etc. Jim Aitchison.
246 30 - VARYING FORM OF TITLE
Title proper/short title How to create the world's best TV ads for brands in the 21st century
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Pearson Education South Asia,
Date of publication, distribution, etc. 2008.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 406 p. :
Other physical details chiefly col. ill. ;
Dimensions 25 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Television advertising.
920 ## - Programme
Programme SOC : 205460
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 135134
Koha biblioitemnumber 135134
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2013-11-11 169.00 1 5000150114 2019-12-05 2015-03-04 1 Floor 4, Shelf 28 , Side 1, TierNo 2, BayNo 1 169.00 Main Collection SOMAC,09030,03,RA