000 -LEADER |
fixed length control field |
00911cam a2200253 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003216985 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226114705.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110621s2011 njua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780136102434 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0136102433 (pbk.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201112161007 |
Level of effort used to assign nonsubject heading access points |
shuhada |
Level of effort used to assign subject headings |
201112081009 |
Level of effort used to assign classification |
izani |
Level of effort used to assign subject headings |
201110131102 |
Level of effort used to assign classification |
wilmina |
Level of effort used to assign subject headings |
201110031347 |
Level of effort used to assign classification |
izani |
-- |
201105061616 |
-- |
malathy |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
ARM 2011 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Armstrong, Gary |
Fuller form of name |
(Gary M.) |
9 (RLIN) |
25595 |
245 10 - TITLE STATEMENT |
Title |
Marketing : |
Remainder of title |
an introduction / |
Statement of responsibility, etc. |
Gary Armstrong, Philip Kotler. |
250 ## - EDITION STATEMENT |
Edition statement |
10th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. |
Pearson/Prentice Hall, |
Date of publication, distribution, etc. |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxviii, 541, [74] p. : |
Other physical details |
ill. (chiefly col.) ; |
Dimensions |
29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
9 (RLIN) |
1220 |
920 ## - Programme |
Programme |
ADTP : 164600 |
921 ## - Programme |
Programme |
SOC : 170472, 170471 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
136533 |
Koha biblioitemnumber |
136533 |