Marketing : (Record no. 136533)

000 -LEADER
fixed length control field 00911cam a2200253 a 4500
001 - CONTROL NUMBER
control field vtls003216985
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114705.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110621s2011 njua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780136102434 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0136102433 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201112161007
Level of effort used to assign nonsubject heading access points shuhada
Level of effort used to assign subject headings 201112081009
Level of effort used to assign classification izani
Level of effort used to assign subject headings 201110131102
Level of effort used to assign classification wilmina
Level of effort used to assign subject headings 201110031347
Level of effort used to assign classification izani
-- 201105061616
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ARM 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
9 (RLIN) 25595
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 541, [74] p. :
Other physical details ill. (chiefly col.) ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 1220
920 ## - Programme
Programme ADTP : 164600
921 ## - Programme
Programme SOC : 170472, 170471
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 136533
Koha biblioitemnumber 136533
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Cost, replacement price Koha item type Public note Total Renewals Uniform Resource Identifier
          Taylor's Library-TU Taylor's Library-TU 2011-08-26 516.00 33 5000120718 2019-12-05 2018-12-12 1 516.00 Main Collection SOMAC,37001,03,AD    
          Taylor's Library-TU Taylor's Library-TU 2011-10-25 516.00 34 5000124318 2023-12-08 2023-11-08 1 516.00 Main Collection SOMAC,37003,03,RM 1 Floor 4, Shelf 26 , Side 2, TierNo 2, BayNo 2
          Taylor's Library-TU Taylor's Library-TU 2011-06-14   49 5000115558 2019-12-05 2018-12-14 1   Main Collection SLASx,05000,03,AD   Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 2