Global marketing : (Record no. 137053)

000 -LEADER
fixed length control field 00931cam a2200253 a 4500
001 - CONTROL NUMBER
control field vtls003217737
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114725.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110602s2011 enka b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273726227 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273726226 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201603281341
Level of effort used to assign nonsubject heading access points malathy
Level of effort used to assign subject headings 201309201006
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201308271204
Level of effort used to assign classification shuhada
Level of effort used to assign subject headings 201308191541
Level of effort used to assign classification izani
-- 201106021454
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Item number HOL 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
9 (RLIN) 13492
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc. Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow :
Name of publisher, distributor, etc. Financial Times Prentice Hall/Pearson,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xliii, 756 p. :
Other physical details ill. ;
Dimensions 27 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
Form subdivision Case studies.
9 (RLIN) 28105
920 ## - Programme
Programme BDP : 163846
921 ## - Programme
Programme TBS : 200649, 200567, 200849, 202710, 203972
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 137053
Koha biblioitemnumber 137053
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 4600:20161006
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2013-08-23 241.00 2 5000148109 2021-03-29 2014-12-04 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 241.00 Main Collection TBSxx,34003,03,RA
          Taylor's Library-TU Taylor's Library-TU 2013-09-19 241.00 14 5000142193 2019-12-05 2018-12-20 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 241.00 Main Collection TBSxx,34002,03,RA
          Taylor's Library-TU Taylor's Library-TU 2013-07-19 241.00 11 5000148634 2019-12-05 2019-11-14 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 241.00 Main Collection TBSxx,34003,03,RA
          Taylor's Library-TU Taylor's Library-TU 2013-08-12 241.00 6 5000143882 2019-12-05 2018-12-19 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 241.00 Main Collection TBSxx,34004,03,RA
          Taylor's Library-TU Taylor's Library-TU 2013-07-24 241.00 9 5000148661 2019-12-05 2019-12-12 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1 241.00 Main Collection TBSxx,34001,03,RA
          Taylor's Library-TU Taylor's Library-TU 2011-06-06   12 5000115158 2019-12-05 2018-12-20 1 Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 1   Main Collection TBSxx,34002,03,CL