Voice-of-the-customer marketing : (Record no. 139480)

000 -LEADER
fixed length control field 00881cam a2200253 a 4500
001 - CONTROL NUMBER
control field vtls003221137
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226114854.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110723s2011 nyua 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071740838 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 007174083X (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201109231359
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201109140904
Level of effort used to assign classification izani
-- 201107231106
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number ROM 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Roman, Ernan.
9 (RLIN) 54396
245 10 - TITLE STATEMENT
Title Voice-of-the-customer marketing :
Remainder of title a revolutionary five-step process to create customers who care, spend, and stay /
Statement of responsibility, etc. Ernan Roman.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 248 p. :
Other physical details ill. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing.
9 (RLIN) 6704
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Database marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer profiling.
9 (RLIN) 27571
920 ## - Programme
Programme UNISA : 168398
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 139480
Koha biblioitemnumber 139480
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Cost, normal purchase price Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Cost, replacement price Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2011-08-09 89.76 8 5000119312 2019-12-05 2016-05-25 1 Floor 4, Shelf 27, Side 1, TierNo 5, BayNo 1 89.76 Main Collection TBSxx,34007,03,GR