| 000 -LEADER |
|---|
| fixed length control field |
00905cam a2200241 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls003226118 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-SjTCS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200226115044.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
111108s2012 nyua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071759182 (hbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071759182 (hbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201302050906 |
| Level of effort used to assign nonsubject heading access points |
wilmina |
| Level of effort used to assign subject headings |
201302021043 |
| Level of effort used to assign classification |
izani |
| Level of effort used to assign subject headings |
201201160954 |
| Level of effort used to assign classification |
pushpa |
| Level of effort used to assign subject headings |
201201101551 |
| Level of effort used to assign classification |
izani |
| -- |
201111081152 |
| -- |
malathy |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.812 |
| Item number |
MET 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Metz, Adam. |
| 9 (RLIN) |
57402 |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The social customer : |
| Remainder of title |
how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / |
| Statement of responsibility, etc. |
Adam Metz. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxii, 279 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Customer relations |
| General subdivision |
Management. |
| 9 (RLIN) |
15515 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| 920 ## - Programme |
|---|
| Programme |
MIF : 175884 |
| 921 ## - Programme |
|---|
| Programme |
UWE : 193890 |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha biblionumber |
142528 |
| Koha biblioitemnumber |
142528 |
