000 -LEADER |
fixed length control field |
01098cam a2200301 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003246865 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226115656.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
121128s2013 nyua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780078112058 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0078112052 (hbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780071086967 (pbk. : int. ed.) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201303041019 |
Level of effort used to assign nonsubject heading access points |
pushpa |
Level of effort used to assign subject headings |
201303021154 |
Level of effort used to assign classification |
fadzli0512 |
Level of effort used to assign subject headings |
201303020827 |
Level of effort used to assign classification |
pushpa |
Level of effort used to assign subject headings |
201303020822 |
Level of effort used to assign classification |
pushpa |
-- |
201211281020 |
-- |
wilmina |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
Item number |
ZEI 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Zeithaml, Valarie A. |
9 (RLIN) |
9156 |
245 10 - TITLE STATEMENT |
Title |
Services marketing : |
Remainder of title |
integrating customer focus across the firm / |
Statement of responsibility, etc. |
Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. |
250 ## - EDITION STATEMENT |
Edition statement |
6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York, NY : |
Name of publisher, distributor, etc. |
McGraw-Hill/Irwin, |
Date of publication, distribution, etc. |
c2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxvii, 642 p. : |
Other physical details |
ill. ; |
Dimensions |
26 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Service industries |
General subdivision |
Marketing. |
9 (RLIN) |
9157 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Customer services. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bitner, Mary Jo. |
9 (RLIN) |
9158 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gremler, Dwayne D. |
9 (RLIN) |
34213 |
920 ## - Programme |
Programme |
UWE : 191065 |
921 ## - Programme |
Programme |
SHT : 193649 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
151914 |
Koha biblioitemnumber |
151914 |