Taylor's Library

Marketing to and through kids / (Record no. 163780)

000 -LEADER
fixed length control field 00750cam a2200229 a 4500
001 - CONTROL NUMBER
control field vtls000029760
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226120414.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s1993 nyu 00 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070251118
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201406231339
Level of effort used to assign nonsubject heading access points shuhada
Level of effort used to assign subject headings 201206280957
Level of effort used to assign classification stazrina
Level of effort used to assign subject headings 201102181216
Level of effort used to assign classification VLOAD
-- 200407271808
-- VLOAD
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8348
Item number GUB
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Guber, Selina S.
9 (RLIN) 266
245 10 - TITLE STATEMENT
Title Marketing to and through kids /
Statement of responsibility, etc. Selina S. Guber, Jon Berry.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1993.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 234 p. ;
Dimensions 24 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising and children.
9 (RLIN) 267
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Child consumers.
9 (RLIN) 19847
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Berry, Jon.
9 (RLIN) 79255
920 ## - Programme
Programme UNISA : 51993, 51994, 51995
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 163780
Koha biblioitemnumber 163780
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 7 1000016597 2019-12-12 2013-04-10 1 Main Collection TBSxx,34007,03,GR