Taylor's Library

Marketing / (Record no. 165663)

000 -LEADER
fixed length control field 01440cam a2200325 a 4500
001 - CONTROL NUMBER
control field vtls003053111
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226120515.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2007 at ac 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0733975771 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780733975776 (hbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201204091455
Level of effort used to assign nonsubject heading access points izani
Level of effort used to assign subject headings 201203071143
Level of effort used to assign classification izani
Level of effort used to assign subject headings 201102181440
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201006111340
Level of effort used to assign classification pushpa
-- 200706011413
-- malathy
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
245 00 - TITLE STATEMENT
Title Marketing /
Statement of responsibility, etc. Philip Kotler ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Frenchs Forest, N.S.W. :
Name of publisher, distributor, etc. Pearson Education Australia,
Date of publication, distribution, etc. c2007
300 ## - PHYSICAL DESCRIPTION
Extent xxxi, 904 p. :
Other physical details col. ill., ports. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 2# - FORMATTED CONTENTS NOTE
Formatted contents note 1. Understanding the marketing process and strategic planning -- 2. Market analysis, targeting and positioning -- 3. Working with the extended marketing mix -- 4. Extending the marketing management.
590 ## - LOCAL NOTE (RLIN)
Local note Australian Degree Programme : MARK1010
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 1220
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Brown, Linden
9 (RLIN) 7551
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Adam, Stewart
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Burton, Suzan
9 (RLIN) 81478
920 ## - Programme
Programme TCHT : 666159
921 ## - Programme
Programme UNISA : 240290, 240291, 240292, 240293, 240294, 240295, 240296, 240297, 240298, 240299, 240300, 240301, 240302, 179775
922 ## - Programme
Programme GENLS : 183748, 144321
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 165663
Koha biblioitemnumber 165663
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 7104:20161206
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 3703:20071002
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Serial Enumeration / chronology Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note Cost, normal purchase price Cost, replacement price
          Taylor's Library-TU Taylor's Library-TU 2012-03-07 Gift 28 5000128296 2019-12-12 2013-12-17 1 Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 5 Main Collection TBSxx,34007,03,AD    
          Taylor's Library-TU Taylor's Library-TU 2010-06-11   22 5000100893 2019-12-12 2013-12-17 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection GENLS,GENLS,03,GR    
          Taylor's Library-TU Taylor's Library-TU 2009-03-20   88 5000115253 2019-12-12 2015-05-26 1 Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 5 Main Collection GENLS,GENLS,03,GR    
          Taylor's Library-TU Taylor's Library-TU 2007-07-10   79 5000020119 2019-12-12 2013-12-12 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection TBSxx,34007,03,AD 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-10   24 5000022173 2019-12-12 2013-06-28 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection TBSxx,34007,03,AD 143.65 143.65
  Missing Stock take       Taylor's Library-TU Taylor's Library-TU 2007-07-10   8 1000516041 2019-12-12 2014-07-14 1   Main Collection UNISA, 240299 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-10   8 5000009537 2019-12-12 2013-12-06 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection UNISA, 240298 143.65 143.65
  Lost       Taylor's Library-TU Taylor's Library-TU 2007-07-10   3 1000516028 2019-12-12 2010-02-01 1   Main Collection UNISA,19001,03,AD 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-10   68 5000012816 2019-12-12 2013-12-17 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection TBSxx,34007,03,AD 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-10   114 5000022710 2019-12-12 2016-09-10 1 Floor 4, Shelf 26 , Side 2, TierNo 3, BayNo 6 Main Collection TBSxx,34007,03,AD 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-09   115 5000020568 2019-12-12 2015-06-19 1   Main Collection UNISA,19003,03,AD 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-09   67 5000017371 2019-12-12 2014-04-16 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection UNISA, 240294 143.65 143.65
          Taylor's Library-TU Taylor's Library-TU 2007-07-09   99 5000019882 2019-12-12 2014-04-16 1 Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 Main Collection TBSxx,34007,03,AD 143.65 143.65