Strategic marketing problems : (Record no. 173453)

000 -LEADER
fixed length control field 00816cam a2200229 a 4500
001 - CONTROL NUMBER
control field vtls001209560
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226120933.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s1998 nju 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0136493025
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201701031703
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201701031702
Level of effort used to assign classification pushpa
Level of effort used to assign subject headings 201204190933
Level of effort used to assign classification wilmina
Level of effort used to assign subject headings 201102181253
Level of effort used to assign classification VLOAD
-- 200407271848
-- VLOAD
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KER
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A.
9 (RLIN) 382
245 10 - TITLE STATEMENT
Title Strategic marketing problems :
Remainder of title cases and comments /
Statement of responsibility, etc. Roger A. Kerin, Robert A Peterson.
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Jersey :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 1998
300 ## - PHYSICAL DESCRIPTION
Extent xii, 723 p. :
Other physical details ill. ;
Dimensions 28 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Decision making
Form subdivision Case studies.
9 (RLIN) 19005
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
Form subdivision Case studies.
9 (RLIN) 11442
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Peterson, Robert A.
920 ## - Programme
Programme TBS : 26708
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 173453
Koha biblioitemnumber 173453
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 5 5000019733 2019-12-12 2010-10-08 1 Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 1 Main Collection TBSxx,34001,03,GR