000 -LEADER |
fixed length control field |
00700cam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls001224260 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226120937.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s1998 ohua 00 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0538867701 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201701041044 |
Level of effort used to assign nonsubject heading access points |
pushpa |
Level of effort used to assign subject headings |
201102181418 |
Level of effort used to assign classification |
VLOAD |
-- |
200407271849 |
-- |
VLOAD |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8342 |
Item number |
ASS |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Assael, Henry. |
9 (RLIN) |
1599 |
245 10 - TITLE STATEMENT |
Title |
Consumer behavior and marketing action / |
Statement of responsibility, etc. |
Henry Assael. |
250 ## - EDITION STATEMENT |
Edition statement |
6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Cincinnati, Ohio : |
Name of publisher, distributor, etc. |
South-Western College Pub., |
Date of publication, distribution, etc. |
1998. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xviii, 718 p. : |
Other physical details |
ill. ; 24 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Consumer behavior. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research. |
920 ## - Programme |
Programme |
TBS : 14896, 14897, 14898, 14899, 14900 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
173593 |
Koha biblioitemnumber |
173593 |