000 -LEADER |
fixed length control field |
00711cam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls001266160 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226120951.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s1996 ilu 00 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0844235008 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201209051018 |
Level of effort used to assign nonsubject heading access points |
izani |
Level of effort used to assign subject headings |
201102181514 |
Level of effort used to assign classification |
VLOAD |
-- |
200407271850 |
-- |
VLOAD |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.111 |
Item number |
SIS |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Sissors, Jack Z. |
Fuller form of name |
( Jack Zanville ) |
9 (RLIN) |
7110 |
245 10 - TITLE STATEMENT |
Title |
Advertising media planning / |
Statement of responsibility, etc. |
Jack Z. Sissors, Lincoln Bumba. |
250 ## - EDITION STATEMENT |
Edition statement |
5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Lincolnwood, Ill. : |
Name of publisher, distributor, etc. |
NTC Business Books, |
Date of publication, distribution, etc. |
c1996. |
500 ## - GENERAL NOTE |
General note |
xiv, 514 p. ; |
-- |
25 cm. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising media planning. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Bumba, Lincoln. |
9 (RLIN) |
91867 |
920 ## - Programme |
Programme |
SOC : 200133, 200134, 200135 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
173997 |
Koha biblioitemnumber |
173997 |