Taylor's Library

Guerrilla advertising : (Record no. 176061)

000 -LEADER
fixed length control field 00716nam a22002054a 4500
001 - CONTROL NUMBER
control field vtls001480860
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230509112748.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s1994 mau 00 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395687187
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201910011832
Level of effort used to assign nonsubject heading access points dianafitri
Level of effort used to assign subject headings 201102181334
Level of effort used to assign classification VLOAD
-- 200407271858
-- VLOAD
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number LEV
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Levinson, Jay Conrad.
9 (RLIN) 8417
245 10 - TITLE STATEMENT
Title Guerrilla advertising :
Remainder of title cost-effective tactics for small-business success /
Statement of responsibility, etc. Jay Conrad Levinson.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston, Mass. :
Name of publisher, distributor, etc. Houghton Mifflin,
Date of publication, distribution, etc. 1994.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 283 p. ;
Dimensions 23 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
General subdivision Cost effectiveness.
9 (RLIN) 8418
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Small business
General subdivision Management.
9 (RLIN) 26059
920 ## - Programme
Programme MC(USM) : 200320
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 176061
Koha biblioitemnumber 176061
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Uniform Resource Identifier Koha item type Public note
          Taylor's Library-TU Taylor's Library-TU 2004-07-27 11 5000032640 2019-12-12 2015-05-05 1 Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 6 Main Collection SOC, 200320