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Paid attention : (Record no. 189642)

MARC details
000 -LEADER
fixed length control field 01049cam a2200313 i 4500
001 - CONTROL NUMBER
control field 22235533
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230816161105.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210915s2022 nyua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781398602502
Qualifying information paperback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781398602526
Qualifying information hardback
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781398602519
Qualifying information ebook
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
-- MY-SjTCS
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number YAK 2022
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Yakob, Faris,
Relator term author.
9 (RLIN) 306251
245 10 - TITLE STATEMENT
Title Paid attention :
Remainder of title innovative advertising for a digital world /
Statement of responsibility, etc. Faris Yakob.
250 ## - EDITION STATEMENT
Edition statement Second edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture New York :
Name of producer, publisher, distributor, manufacturer Kogan Page,
Date of production, publication, distribution, manufacture, or copyright notice [2022]
300 ## - PHYSICAL DESCRIPTION
Extent xii, 227 pages :
Other physical details illustrations ;
Dimensions 24 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Revised edition of the author's Paid attention, 2015.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising.
9 (RLIN) 95158
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing)
9 (RLIN) 202024
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Electronic commerce
9 (RLIN) 7953
920 ## - Programme
Programme SODS : 334413
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Barcode Date last seen Uniform Resource Identifier Cost, replacement price Price effective from Koha item type Public note
    Dewey Decimal Classification     Taylor's Library-TC Taylor's Library-TC 06/04/2023 523 108.00   5000175960 06/04/2023 Floor 4, Shelf 40 , Side 1, TierNo 4, BayNo 2 108.00 06/04/2023 Main Collection SODSx,83003,03,RA