000 -LEADER |
fixed length control field |
00708nam a2200229 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003018863 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200306154743.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s2003 xxu 000 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0324182570 (pbk) |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201102181324 |
Level of effort used to assign nonsubject heading access points |
VLOAD |
Level of effort used to assign subject headings |
200410291828 |
Level of effort used to assign classification |
chon ling |
-- |
200409281728 |
-- |
patrick |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.83 |
Item number |
ZIK |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Zikmund, William G. |
9 (RLIN) |
2774 |
245 10 - TITLE STATEMENT |
Title |
Essentials of marketing research / |
Statement of responsibility, etc. |
William G. Zikmund. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Mason, Ohio : |
Name of publisher, distributor, etc. |
Thomson/South-Western, |
Date of publication, distribution, etc. |
c2003. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxi, 452 p. ; |
Dimensions |
26 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing research. |
9 (RLIN) |
205482 |
920 ## - Programme |
Programme |
GRL : 180450, 180451 |
921 ## - Programme |
Programme |
ADP : 96322 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
32401 |
Koha biblioitemnumber |
32401 |