000 -LEADER |
fixed length control field |
01011cam a2200277 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003020841 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200306154939.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s2004 enka b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0749441291 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201209110827 |
Level of effort used to assign nonsubject heading access points |
pushpa |
Level of effort used to assign subject headings |
201102181449 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200502111516 |
Level of effort used to assign classification |
pushpa |
-- |
200502111512 |
-- |
pushpa |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.827 |
Item number |
IND |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Ind, Nicholas |
9 (RLIN) |
17264 |
245 10 - TITLE STATEMENT |
Title |
Living the brand : |
Remainder of title |
how to transform every member of your organization into a brand champion ; in association with Marketing / |
Statement of responsibility, etc. |
Nicholas Ind. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Kogan Page, |
Date of publication, distribution, etc. |
2004. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
iii, 219 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Brand name products. |
9 (RLIN) |
202023 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business names. |
9 (RLIN) |
17265 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Management |
General subdivision |
Employee participation. |
9 (RLIN) |
10247 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Corporate image. |
9 (RLIN) |
204106 |
730 0# - ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Marketing (London, England) |
9 (RLIN) |
219280 |
920 ## - Programme |
Programme |
SOC : 202115 |
921 ## - Programme |
Programme |
GENLS : 180427 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
34680 |
Koha biblioitemnumber |
34680 |