Taylor's Library

Advertising media A to Z : (Record no. 35317)

000 -LEADER
fixed length control field 00756cam a2200205 a 4500
001 - CONTROL NUMBER
control field vtls003021479
003 - CONTROL NUMBER IDENTIFIER
control field MY-SjTCS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200226104249.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110218s2004 nyu d 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071422145 (pbk)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201301230907
Level of effort used to assign nonsubject heading access points pushpa
Level of effort used to assign subject headings 201102181227
Level of effort used to assign classification VLOAD
Level of effort used to assign subject headings 201012061756
Level of effort used to assign classification sumathi
Level of effort used to assign subject headings 200804291351
Level of effort used to assign classification malathy
-- 200503211417
-- patrick
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.103
Item number SUR
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Surmanek, Jim.
9 (RLIN) 18983
245 10 - TITLE STATEMENT
Title Advertising media A to Z :
Remainder of title the definitive resource for media planning, buying, and research /
Statement of responsibility, etc. Jim Surmanek.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c2004.
300 ## - PHYSICAL DESCRIPTION
Extent viii, 337 p. ;
Dimensions 23 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising media planning
Form subdivision Dictionaries.
9 (RLIN) 18984
920 ## - Programme
Programme GENLS : 180751
921 ## - Programme
Programme SOC : 203963
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha biblionumber 35317
Koha biblioitemnumber 35317
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Barcode Date last seen Date last checked out Copy number Koha item type Public note Uniform Resource Identifier
          Taylor's Library-TU Taylor's Library-TU 2008-04-29 3 5000044136 2019-12-05 2012-10-16 1 Main Collection SOMAC,37000,02,GR  
          Taylor's Library-TU Taylor's Library-TU 2005-03-21 5 5000009913 2019-12-05 2013-06-11 1 Main Collection GENLS,GENLS,02,GR Floor 4, Shelf 27 , Side 2, TierNo 5, BayNo 7