000 -LEADER |
fixed length control field |
00964cam a2200265 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls003024475 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MY-SjTCS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20200226104446.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110218s2002 ne a 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0750656255 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780750656252 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
201105031457 |
Level of effort used to assign nonsubject heading access points |
malathy |
Level of effort used to assign subject headings |
201102181451 |
Level of effort used to assign classification |
VLOAD |
Level of effort used to assign subject headings |
200603111033 |
Level of effort used to assign classification |
mas |
Level of effort used to assign subject headings |
200602161612 |
Level of effort used to assign classification |
shah_rol |
-- |
200509261540 |
-- |
shah_rol |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.802 |
Item number |
MAC |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
McDonald, Malcolm |
9 (RLIN) |
25815 |
245 10 - TITLE STATEMENT |
Title |
Marketing plans : |
Remainder of title |
how to prepare them, how to use them / |
Statement of responsibility, etc. |
Malcolm McDonald. |
250 ## - EDITION STATEMENT |
Edition statement |
5th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Amsterdam : |
Name of publisher, distributor, etc. |
Butterworth-Heinemann, |
Date of publication, distribution, etc. |
2002. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xix, 630 p. : |
Other physical details |
ill. ; |
Dimensions |
25 cm. |
500 ## - GENERAL NOTE |
General note |
Includes index. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Australian Degree Programme (UTS) : 24108T |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management. |
9 (RLIN) |
8897 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Planning. |
9 (RLIN) |
10368 |
710 2# - ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Institute of Marketing. |
9 (RLIN) |
105805 |
920 ## - Programme |
Programme |
AUDP (UTS) : 57491, 57492, 57493, 57642, 57643, 57644 |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
Koha biblionumber |
38520 |
Koha biblioitemnumber |
38520 |